You are invited to NARIP’s
How To Create A Music Marketing Plan, Part 2
with JLS Artist Management’s Jason Spiewak
and NARIP’s Tess Taylor
Jump To Registration: Click HERE To RSVP NOW
on Tuesday, July 22, 2014 at 6:00 p.m. PST
NOTE to registrants: Look for an email about 20 minutes BEFORE start time of 6:00 p.m. PST on July 22 with a link to the live stream of NARIP’s Webinar. If the stream has already started, complete online registration below and then look for the link to watch in an autoresponder from email@example.com. This email sometimes ends up in spam filters so be sure to check there too. See you online!
By popular demand, Tess Taylor and Jason Spiewak will expand upon NARIP’s “How To Create A Music Marketing Plan” and turn it into a monthly series.
Each month, Taylor and Spiewak will tackle key issues in music marketing. Discussion to be inspired by current industry trends, and YOUR participation.
Following Part 1 in which participants received guidelines to get a music marketing plan started in one session, we continue with Part 2 to enable participants to boost the effectiveness of an existing plan. It doesn’t have to be complicated. In fact, a good plan can be just one page long.
But you NEED a plan. Lack of a good plan impedes more careers than lack of talent. Good marketing is simply getting your message or your work to the largest number of people at the lowest possible cost within a certain time frame and budget… even if the budget is zero.
Two music marketing experts give you the facts you need to take your artist to the top in Part 2 of this special NARIP session, which we have turned into a series!
YOU WILL LEARN
- More on Jason Spiewak’s 8 Points to Consider when Marketing a Record
- Most important elements of a Sales Plan (part of the Marketing Plan)
- Product placement / retail: how does it work, where to begin?
- Most important elements of a press release, including the digital
press kit (with examples)
- How to grow a social media following in a meaningful way
Submit YOUR questions to be addressed during our program, get feedback and recommendations specific to YOUR situation from Jason and Tess via Twitter and follow us now: @NARIP Feel free to submit questions in advance and / or during the session. Official hash-tag for this event is #NARIPplan.
Jason Spiewak, JLS Artist Management
Tess Taylor, President, National Association of Record Industry Professionals
WHO SHOULD ATTEND
- Artist Managers, Producers & Artist Reps
- A&R, Artist Development and Marketing Executives
- Record, Distribution & Music Publishing Executives
- Music & Entertainment Attorneys
- Anyone seeking to improve an artist’s marketing and maximize time and investment.
FOLLOW US, LIKE US, LOVE US!
TWEET ABOUT OUR SPEAKERS & EVENT
Tuesday, July 22, 2014 – Part 2
6:00 p.m. – Program begins (PST), 9:00 p.m. EST
7:00 p.m. – Audience Q & A
7:30 p.m. – Program ends
Part 2 of this program will take place on Tuesday, July 22 and go into greater depth. With many people around the country and the world participating, we appreciate you letting us know most convenient time(s) for you to assist us in scheduling – include your preferred time(s) in the COMMENTS section of the registration form below – thank you.
On the Internet, join our program from anywhere in the world! The link to view the Webinar will be emailed to you about 30 minutes before the start of the event. If you are registering after the start of the event, an auto-response email will be sent to you from firstname.lastname@example.org. This email sometimes gets caught in spam filters so be sure to check there if you do not see it in your inbox.
FREE for NARIP members and non-members but please RSVP below – just scroll down.
Because you are registering for this program, we offer you the opportunity to pre-order the MP3 recording of the program for only $20 (regularly $39.95). To pre-order now, select the Premium Ticket option below, the mastered recording will be emailed to you within 1 week after our program (if not sooner).
FREE with RSVP – just scroll down.
Call 818-769-7007 or contact NARIP
SOURCES FOR MORE INFORMATION
JLS Artist Management
ABOUT THE SPEAKERS
Jason Spiewak, JLS Artist Management
Jason Spiewak is the President and founder of JLS Artist Management and Noble Steed Music, whose current management clients include Tony Lucca, Brendan James, and Honor By August. Early in his career, Spiewak held positions in A&R and online marketing at independent record companies Artemis Records, Studio E Records and TVT Records. Prior to establishing JLS, Spiewak was most recently President and co-founder of Rock Ridge Music, an ADA/Warner Music distributed label. Spiewak has previously managed or been part of the management team for artists such as Sister Hazel, Pat McGee, Ingram Hill, Ernie Halter, Benjy Davis Project, and Joe Firstman. Spiewak is also an accomplished producer, studio musician, and songwriter.
Tess Taylor, President
National Association of Record Industry Professionals
Tess Taylor is president of the National Association of Record Industry Professionals (NARIP.com), the biggest music business network in the world. She is creator of NARIP’s Music Supervisor Sessions which have yielded over 100 music placements for participants and sold out in LA, New York, San Francisco, Berlin, Paris and London. She is also President of the LA Music Network (LAMN.com) and helped launch the Mowglis who won the 2011 LAMN Jam Music Contest. They were signed to a management deal, then signed with Universal / Photo Finish Records. They’ve been featured on prime time network TV and now get radio airplay on primary stations across the US. One of the nation’s leading authorities on careers in the music and record industries, Ms. Taylor has been called The Job Whisperer and has connected countless people to jobs and opportunities through her work in the US and abroad, cultivated collaborations for over two decades, helped launch hundreds of projects and several companies. Called a “super-connector” and dubbed “International Music Ambassador” by Neophonic music supervisor P.J. Bloom (Glee franchise, Nip/Tuck, CSI: Miami), Ms. Taylor works with international groups to connect their members to opportunities in LA and the U.S. She has consulted leading businesses such as InsideSessions (a joint venture between the Universal Music Group and Penguin Putnam), The Walt Disney Company, BMG Entertainment (formerly Sony BMG) and Concord Records. Deeply annoyed by people who think music should be free, Ms. Taylor is a vigorous defender of intellectual property rights and debated Electronic Frontier Foundation co-founder John Perry Barlow on “free music” twice. She won both times. She lectures nationwide and around the world (in 12 countries to date), including at the Harvard Business School, in Berlin, Bangalore and beyond. From 1988 to 1993 she was employed at MCA Record, last serving as Associate Director of Marketing. A classically trained pianist, she studied music at the University of Vienna and is a Phi Beta Kappa, Magna Cum Laude graduate of the Univeristy of Redlands’ Johnston College where she received her BA in music, German and literature. She loves traveling the world, nibbling dark chocolates and drinks lots of tea. She also loves fine fountain pens, Glenn Gould, Pete Townshend, crime novels and hiking with her English cocker spaniel Haribo. She encourages pet adoption.
NOTE to registrants: Look for an email about 10 minutes BEFORE start time of 6:00 p.m. PST on July 22 with a link to the live stream of NARIP’s Webinar. If the stream has already started, look for the link to watch in an automatic email from email@example.com with the link. This email sometimes ends up in spam filters so be sure to check there too. See you online!
Get connected. Stay connected.
The National Association of Record Industry Professionals promotes career advancement,
education and good will among record executives.